Ritual- Morning Coffee

When I think of rituals, I think of one that I (and I'm sure many of you) do first thing in the morning. I roll out of bed, go to the kitchen, and turn on my coffee machine. I stand there, waiting impatiently while my actually very fast Keurig pumps out my single cup of Gloria Jean's Butter Toffee coffee. I don't function in the morning until I've had my coffee- verbal interaction is few and far between, and I can't accomplish anything until I get that jolt of caffeine. There's a lot of us that can't get through the day without that (minimum) 1 cup of coffee. This Starbucks advertisement demonstrates that ritual (slightly altered- Glen grabs a Starbucks Double Shot) of getting your coffee to get through the morning and make your day just a little bit better. It reinforces the concept that you NEED that coffee, specifically Starbucks, to make it through the day.

http://www.youtube.com/watch?v=14qeu7JRwt0